Competitors with weaker work are getting called first because they have better search presence.
Most marketing agencies don't know the difference between a full gut remodel and a cabinet refresh. We do. Remodel Lead Craft builds lead systems specifically for kitchen remodelers, cabinet installers, and home improvement contractors.
We focus exclusively on home improvement trades. No e-commerce. No SaaS. No retail. Just contractors who need a steady pipeline of qualified leads.
Full gut remodels, design-build, high-end finishes — we know your customer's buying journey.
Custom cabinets, cabinet refacing, kitchen cabinet installation — your leads are out there.
Home improvement GCs looking to fill their pipeline with kitchen and bath projects.
Interior painters and cabinet painting specialists targeting kitchen remodel budgets.
Any trade focused on residential renovation looking to reduce reliance on referrals.
Most contractors hit a ceiling at the same point: the referral network runs out, and the agencies they hire don't understand the trade well enough to generate real leads.
Competitors with weaker work are getting called first because they have better search presence.
Prospects go quiet after the estimate. You're losing jobs you should be winning.
They run ads without knowing your average job size, close rate, or how homeowners actually buy.
You're running a crew. Marketing is a second job you don't have hours for.
We don't offer 12-month retainers before we've proven value. We start with a diagnosis, build what works, and scale from there.
We audit your current visibility, pipeline, and positioning against competitors in your market. You see exactly where leads are being lost.
We fix the highest-leverage gaps first — search presence, lead capture, follow-up process — then layer on paid channels once organic is working.
Once you have a repeatable system, we expand reach into your service area and increase lead volume without inflating cost per lead.
That's not a limitation — it's the point. Deep expertise in one industry beats shallow expertise in ten.
Homeowners searching for kitchen remodels don't convert like e-commerce customers. We build funnels that match how they actually research, compare, and decide.
We analyze what remodelers in your market are doing — their content, their keywords, their reviews — and build a plan to outrank them specifically.
No account managers, no weekly status decks. You work directly with the strategist building your system.
Before we recommend anything, we map where your leads are actually dropping off — visibility, pipeline, or positioning.
Take a 2-minute assessment. Get a specific score and the single highest-leverage fix for your business.
All assessments are free. No email required to see results.
We start with a marketing assessment — we look at your current visibility, lead pipeline, and positioning against competitors in your market. From there we build a prioritized plan: usually starting with local search presence and lead capture before layering on paid channels. You get a clear view of what we're doing and why at every stage.
It depends on the starting point. Contractors with an existing web presence and Google Business Profile typically see increased inbound inquiries within 60–90 days as local search improvements take effect. Paid channels can show results faster — sometimes within weeks — but cost more per lead. We're honest about timelines upfront because vague promises are how agencies lose clients.
We don't publish a rate card because the right scope varies by market, starting point, and growth goal. What we can say: we're not a $500/month retainer agency, and we're not a $10,000/month agency either. We're built for established contractors — businesses doing $500K–$5M/year — who are ready to invest in a lead system that compounds. Book a call and we'll tell you plainly whether the numbers make sense for your business.
Referral leads are the best kind — they convert at higher rates and typically have a higher average job value. The problem is you can't control the volume. When referrals slow down (and they always do at some point), you need another pipeline already running. We don't replace referrals — we build the system that runs alongside them so you're not at the mercy of your network in a slow season.
A generic agency treats a kitchen remodeler the same way they'd treat a dentist or a law firm. They don't know that homeowners researching kitchen remodels compare 3–5 contractors before calling, that reviews and before/after photos close more jobs than ad copy, or that response speed is the #1 conversion variable in your market. We know your customer's buying journey because we've built systems specifically for it.
Google Ads failing usually means one of three things: wrong targeting (broad match keywords attracting DIYers and wrong-budget homeowners), wrong landing page (sending traffic to a generic homepage with no kitchen-specific offer), or wrong follow-up (leads coming in but no one responding fast enough). We fix the underlying system before running paid traffic — ads on top of a broken funnel just burns budget faster.
Yes. Our primary focus is kitchen remodeling, but we also work with cabinet installers, general contractors with a kitchen/bath focus, and painting contractors targeting renovation budgets. If your average job is above $10,000 and your clients are homeowners planning major projects, we're likely a fit.
Book a free 30-minute call. We'll look at your market, your current lead sources, and tell you plainly what's worth fixing first.
Book a free strategy call